From initially connecting friends with each other, social media platforms have emerged into being a powerful and essential tool for businesses. Not only can you promote your brand, but you can also use it to drive awareness about your current job openings and ultimately get more applicants!

In this episode, Krystal Hobbs tackles social media, particularly Facebook, as a practical and convenient response to the labor shortage. She highlights the benefits of social media and how it helped her clients at Reflective Marketing garner more job applicants.

Who knows? You might find your best employees through your social media post, so don’t miss this episode!

Listen in and learn about:

  • Why you should be running job ads on social media
  • Tips and tricks in posting job descriptions
  • Understanding Facebook’s Special Ad Category for employment
  • Content ideas to make compelling job posts

Mentioned on the episode:

If you are using social media to get more job applicants or facing other challenges in hiring, send Krystal a message on Facebook or Instagram at @reflectivemarketing

Previous episodes mentioned:

Transcript