What does your online presence say about your business?

The impression you give to prospective customers on social media is just as important as the ones you give in real life. However, many small business owners fail to maintain a consistent and professional presence online and it can hurt their companies.

In today’s episode, Krystal brings some “tough love” in the form of tips for ensuring your social media highlights the best your business has to offer and speaks to potential customers in a way that makes them want to work with you.

Through the lens of local residential construction businesses, Krystal shares the story of a “rusty van” and the insights it gave her into the importance of creating a positive impression in ALL areas of your business.

You’ll learn the importance of being where your potential customers are (such as platforms like Facebook) and why that presence is so vital to growing your business. For those who already have a social media presence, you’ll discover some simple tips for cleaning it up and making it more attractive to your audience.

Social media is a vital tool for any business, and it’s vital to ensure it creates a positive impression with potential customers.

Join Krystal as she helps you create a social media presence that highlights your business, speaks to your audience and most importantly, helps them understand that they should be working with you.

Enjoy!

What You’ll Learn in this Show:

• How maintaining a consistent and positive presence, both online and in real life, will help grow your business.
• Why you absolutely should have a business presence (as in a business page) on Facebook at the very least.
• Tips for cleaning up your social media presence and creating content that will engage potential clients.
• Why posting consistently on social media allows people to get to know you and your business – making the decision to buy much easier.
• And so much more…